Medical Information
is-design is one of the pioneers in readability testing of medical information in German speaking countries. Testing the quality of information is an integral part of how is-design works.
Internationally, the company has conducted readability testing for marketing authorisation of medicines since 2002 and in Europe since 2005.
Patient information leaflets have side effects
Easy access to information and understanding creates trust in the product and the brand. Understanding increases the safety of use.
Important aspects when it comes to medicines - for both parties: patient and industry.
Veronika Egger and her team understand the users and the regulatory requirements, they help clients find good design solutions within that framework.
is-design offers:
- Development and design of patient information leaflets
- Text evaluation and optimisation
- Test design and implementation
- Bridging reports for patient information leaflets
- Communication concepts and graphics for complex user tasks
In seminars and presentations is-design creates awareness for the benefits of good information design for medical leaflets and packaging and maintains a lively exchange with colleagues around the world.